Facebook appears to be testing a new ad unit on mobile (sponsored apps in the bookmarks bar) and has started putting birthday notifications in the mobile News Feed, accompanied by a prompt to buy that person a Gift. [...]
Ostensibly web-savvy State Department employees spent $630,000 to earn more Facebook "likes," in an effort that struggled to reach its target audience, according to a searing Inspector General's report from May.
Between 2011 and March 2013, the department's Bureau of the International Information [...]
Citing an anonymous source, TechCrunch reported today that Facebook will add a video component to Instagram, its photo-sharing app, in what sounds like the social network's response to Twitter's Vine app.
"The feature, which is still being tested internally, would allow a user to upload somewhere [...]
re you looking for ways to grow your email list?
Can email list-building and Facebook promotions work well together?
In this article I’ll outline the potential synergies of email marketing and Facebook promotions.
Included will be a dive into example Facebook Page promotions and how companies can [...]
There are now 15 million small and medium business pages on Facebook business. It is a great way for small businesses to connect with local customers — but many struggle to get any real engagement with their fans.
Most Facebook pages are community or cause pages, followed by local businesses and [...]
With over 75% of UK households connected to the Internet and over 30 million people on Facebook, it’s become commonplace for people to use the social media platform to not only stay in touch with friends and family, but to keep up to date with their favorite businesses. However, despite these stat [...]
Last week we provided you with eight must-know Facebook tips for small businesses; the tips focused on generating content that increases engagement. In this week’s post, part two in our series, we’re talking about ways to leverage your Facebook presence.
Tip #1: Create a social media plan
Tip #2 [...]
The social network is releasing a new look to make the site feel less cluttered, but it's doing so at a snail's pace. Here's why. Read this article by Jennifer Van Grove on CNET News. [...]